Direction for brands
that refuse to plateau.
We work with and help more than 100 e-commerce brands scale profitably, at an average 7x ROAS.
The numbers
EGP 40M+ in sales for our brands, at an average 8× ROAS.
Sales generated · All time
Average ROAS · All time
Across all brands we’ve worked with
Ad spend managed · All time
Across all platforms
Orders driven
From paid campaigns
Average CVR
Site-wide, all stores
Creatives tested
Ads launched & measured
What we do
Seven disciplines. One growth system.
Live results
Straight from Ads Manager — fashion, cosmetics & jewelry accounts.
Shopify results
Real store dashboards, not projections.
Average 300%+ growth in the months after brands start working with us — across industries from cleaning and fashion to silver jewelry and skincare.
Why Direx Lab
Built for brands that want the truth in their numbers.
How we work
A system, run on a cadence.
Free consultation
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Tell us about your brand and we'll show you exactly how we can help you scale.
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Let’s talk growth
Your next quarter starts with one message.
No deck, no pitch — just your numbers, your goals, and where the growth is sitting.
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